A brand without a storyline is like a movie without a plot. No matter how high the production values, the audience will remain unengaged, and the film will flop. But a consistent, bold, emotional story told well has the highest chance of finding a loyal audience – and Hide the Shark is here to make sure that yours is a blockbuster.
Many creative studios call themselves storytellers, but we’re the only one founded by an acclaimed scriptwriter. Using Toby Farrow’s rich background in the cultural sector, Hide the Shark bridges the gap between professional scriptwriting and proven brand development.
We use classical storytelling techniques to create modern marketing solutions that help ambitious organisations and individuals push their message into new and exciting places.
Through powerful creativity, design industry know how, and razor sharp production management, we’ll help you to action change effectively, hit your marketing targets, and give your brand ‘top billing’ in the marketplace.
We work closely with clients to turn their aims, ethos and purpose into dynamic stories that reach the widest possible audience.
All of our projects hide the complexity beneath the surface, resulting in simple, strong messaging, impactful design, and compelling brand experiences that help to take ambitious organisations to a new level.
Make the big decisions before you take the big step
All organisations have the potential to tell a powerful story, they just need help finding it.
Through staff consultations, empirical research and branding workshops we’ll help define your character, create your brand narrative and articulate your purpose, proposition, and personality. From there we’ll put a value-led strategic plan in place to ensure your brand identity development phase is actioned effectively.
Putting creativity into your business will unlock ambition and help teams collaborate, create and innovate.
Toby and his team favour a collaborative approach that uses practical drama exercises and classical storytelling techniques to build confidence, have fun and empower organisations to embrace change.
Branding with Bite
Now that your brand story and strategy are clear, we can focus on the pretty stuff.
Our acclaimed print and digital design know-how will provide you with brand collateral to feel proud about and with a unique voice and guidelines in place, you are now all set to action your marketing plans with confidence.
Before the wider world discovers your new brand, we need to make sure that your people feel ownership of it.
Positive talk about the new direction will influence the way your customers think about you – so let’s make sure that everyone is excited and engaged about the new direction.
Big ideas, sharply executed
Drawing on our prestigious story-telling history, we’ll unify your visual and verbal messaging with emotionally driven content designed to work seamlessly across all platforms to capture your audience’s attention.
Tailored, natural promotional photography will harmonise your creative collateral, illuminate your brand story, and engage your audience.
Precise, logical, intuitive and visually striking web design puts the user journey first.
Through a structured approach, we’ll push your key messaging to the surface, help you tell the best story possible, and provide an engaging showcase of your best work.
Want to get to the top of Google? Hit a particular target market? Maximise the return on your inbound marketing spend?
Congratulations. Now that you’ve developed your brand in the right way, you’ve cleared the path to enjoy massive ROIs on your digital marketing strategy.
We have a whole host of happy clients who would love to tell you about their experiences with us.