A powerful brand is like a well-crafted movie. Characterful messaging and design are expertly combined to create a unique and memorable customer experience.
Co-founded by Toby, an acclaimed scriptwriter, and Meg, a Communications Strategist, Hide the Shark uses professional storytelling techniques to action award-winning brand development and creative content that powers ambitious organisations to the surface.
Through consultancy, research, workshops, and interviews, we’ll help to define your value proposition, articulate your uniqueness through a bespoke brand narrative, and put a value-led strategic plan in place to ensure that we action the Brand Identity phase effectively.
Our acclaimed print and digital design know-how will provide you with a comprehensive suite of dazzling brand collateral.
Brand onboarding Workshops and Guidelines will ensure that your team understand the new direction and can sell your product or service with confidence.
We’ll unify your visual and verbal messaging with story-driven content designed to work seamlessly across all platforms.
Streamlined voice and visuals for flourishing brands, and those entering a new sector or territory.
Do you need help identifying and championing your differentiators to articulate your story and stand out?
We can harness internal creativity, provide harmony, and inject character to create a more focused, personalised brand.
Forward momentum for off-course brands.
Are your internal teams and external customers failing to engage?
Through review and recommendation, we can action messaging, story-led design, and impactful content to realign your brand purpose with your vision.
Helping to idealise and action campaigns and content.
Through consultancy, creation, and content generation, we can act as an ongoing enhancement of your in-house marketing department.
We know we need a rebrand, but we need some help writing a brief before taking it to tender.
We have commissioned an agency to rename us, but we’re now at a standstill as we don’t seem to be able to make a decision. We currently have twenty name options. How can we resolve this?
Our organisation is at a point where we need a rebrand, but we’re not quite sure what to tackle first and then how to prioritise everything else. How do we put a structure in place?
I’m heading up a new project in an area I’ve never worked in before. I need to create a public statement aligned with our company values and with the right tone of voice. I could do with some practice fielding tricky questions, so I don’t get caught out!
We’ve started a rebrand project in a rush, so there’s no real process. At the moment, it feels like we’re going around in circles. Can you help us get moving again – and possibly take over the project?
I recently joined a business steered on a traditional path, with organic growth and little marketing investment. Last year there was some money spent on marketing, but with no strategic plan in place, no KPIs and very little sense of our audience. The CEO was disappointed with the result and is now resisting further marketing investment. Any ideas on how to get him back on board?
Our service offers real potential for us to become the market leaders. Even though a rebrand might not be on the cards for 2-3 years, some brand development and marketing presence work must occur now for my business plans to work. Can you help?
We’re launching some new products and are struggling to determine how they fit our brand architecture. Can you provide some clarity around this?