Colston Hall
Reinventing the Classic
The Challenge
Colston Hall is Bristol's largest concert hall with a UK wide reputation for presenting major names in all genres. They approached us to create a new visual identity for their classical season. One that would attract a younger audience but, crucially, would not alienate their current loyal and older audiences.
The Solution
Our response was to create a bold, impactful pop-art inspired visual style that would instil nostalgia in their core audience whilst encouraging exploration from a new, younger, crowd.
Services
Brand
Visual Design
Creative Direction
UX
Documentation
Sarah Robertson Communications and Special Projects Director “We are thrilled with the new concept Hide the Shark have developed for our classical season. It’s fresh, creative, bold and enticing. As a response to our brief it is close to perfect, resulting in the most successful classical season ever for the hall. Classical is one of the hardest elements of our programme to get right, and they made it look easy.” 
